Online Digital Marketing
A Digital Marketing degree is a structured educational program designed to teach individuals the fundamentals and advanced concepts of marketing in the digital realm. Digital Marketing course duration varies from 2-3 years. The Digital Marketing degree covers various aspects of online marketing strategies, tools, and techniques used to promote products or services via digital channels such as websites, social media, email, search engines, mobile apps, and more.

What is Digital Marketing Course?
The MTech for Working Professionals course is designed for individuals who are already employed in technical fields and want to enhance their skills with a postgraduate engineering degree. This program allows professionals to continue working while gaining advanced knowledge in specialized engineering disciplines, often through online or weekend classes, making it a flexible option for career development.
Digital Marketing Course Overview
The MTech for Working Professionals is a specialized course that helps working professionals advance their technical expertise while managing their careers. It provides in-depth knowledge in various engineering fields and is structured to accommodate the busy schedules of working individuals with flexible learning formats.
Particulars | Digital Marketing Course Details |
---|---|
Digital Marketing Degree Levels | UG, PG and Diploma |
Digital Marketing Course Duration | 2-3 years |
Digital Marketing Course Fees | INR 50,000 – INR 8 Lakh |
Digital Marketing Degree Admission Criteria | UG – Entrance-Based/Merit-Based PG – Entrance-Based |
Digital Marketing Degree Eligibility Criteria | UG – Class 12 in any stream (Arts, Commerce or Science) PG – Any relevant UG course |
Digital Marketing Degree Entrance Exams | UG – CUET PG – CAT, MAT, CMAT, XAT, ATMA, MAH CET, NMAT, CUET PG, etc. |
Top Colleges for Digital Marketing Degrees | IIM Lucknow, IIM Calcutta, XLRI, Chandigarh University, Parul University etc. |
Digital Marketing Average Salary | INR 5 – INR 6 LPA |
Digital Marketing Job Profiles | Social Media Manager, Market Research Analyst, Content Marketer, Conversion Rate Optimiser, SEO Manager/ Professional, PPC Search Manager, Email Marketer |
Digital Marketing Top Recruiters | BBC Webwise, Pinstrom, Facebook, Google, iStrat and so on. |
Eligibility for Digital Marketing course varies across the course level. Also, the conditions for Digital Marketing degree eligibility might differ across institutes offering the course.
Desirous students can read on to know the basic eligibility for Digital Marketing courses offered at UG, PG and certificate level:
Digital Marketing Course Level | Digital Marketing Course Eligibility |
---|---|
Digital Marketing UG Degree/Diploma | Class 12 or equivalent. |
Digital Marketing PG Degree/Diploma | Bachelor’s level education with a 10+2+3 pattern. |
Digital Marketing Certificate | Prior knowledge of social media. |
Approved & Accreditations

National Assessment and Accreditation Council

All India Council for Technical Education

National Institutional Ranking Framework

Association of Indian Universities
Why Should You Pursue Digital Marketing for Working Professionals?
Flexibility
Reduce Cost
Networking
Support
Knowledge
Digital Marketing Degree Semester 1 | |
---|---|
SEO Overview | Introduction to Digital Marketing |
Accounting for Managers | Business Categories |
Digital Marketing Degree Semester 2 | |
Principles of Macroeconomics | Statistics for Business |
Graphics Lab | Principles of Marketing |
Digital Marketing Degree Semester 3 | |
Content Planning and Management | Designing WordPress Website |
Web Design | Google Analytics Tracking Code |
Digital Marketing Degree Semester 4 | |
Research Methodology | SEO and SMM |
Data Visualisation | Gamification in Marketing |
Digital Marketing Degree Semester 5 | |
Digital Marketing SAAS Tools | e-commerce Management |
MM Lab | Video Editing |
Digital Marketing Degree Semester 6 | |
Negotiation Skills | e-mail marketing |
Page Promotion | Understanding Traffic |
Who Should Enroll?
Admission Process
Applying for our online degrees has never been easier - follow these steps!
Who Can Apply for Digital Marketing Distance Learning Courses?
Working Professionals
Homemakers
Rural Students
Career Changers
Recent School Graduates
Lifelong Learners
People Seeking Second Degrees
Individuals with Financial Constraints
Other Distance Education Courses
Frequently Asked Questions
The most well-chosen Digital Marketing degrees are a BBA and an MBA in Digital marketing.
Candidates can check the table below to see the key highlights of both courses.
Particulars | BBA in Digital Marketing | MBA in Digital Marketing |
---|---|---|
Course type | Undergraduate | Postgraduate |
Course Duration | 3 years | 2 years |
Course Examination Type | Semester Exams | Semester Exams |
Course Eligibility | Class 12 with a minimum 50% aggregate | Bachelor’s degree in any stream |
Course Admission process | Merit-based or Entrance exam | CAT, CMAT, Symbiosis Entrance Test, MAH CET etc. |
Course Fee | INR 20,000 to 3 Lakhs | INR 1 lakh to INR 15 Lakh and above |
Course Average Salary | INR 4 Lakhs to 10 Lakhs | INR 8 LPA |
Top Recruiting companies | Apple, Google, Microsoft, Amazon, Samsung, and many others. | Sweans Technologies, EZ Rankings IndeedSeo, Webmaxed, ThatWare LLP, etc. |
Job Position | Digital marketer, Digital marketing executive, Social media, specialist, Email marketer | Digital Marketing Manager, Social Media Manager, Paid Media Manager/Specialist, Content Writer, Campaign Manager and SEO Manager |
A Digital Marketing degree is an educational program or training that teaches individuals the principles, strategies, and skills required for successful marketing in the digital realm. A Digital Marketing degree involves the study of promoting products, services, or brands through online channels, and it has become a crucial aspect of modern business and marketing strategies.
The Digital Marketing degree is designed to provide participants with a comprehensive understanding of Digital Marketing concepts, tools, and techniques.
The Digital Marketing course fees in Delhi can vary widely depending on several factors, including the type of course, the duration, the institution or training provider, and the level of the course (e.g., certificate, diploma, or degree).
However, here is a general idea of the range of Digital Marketing course fees in Delhi:
- Entry-Level: INR 2.5 - 4.5 LPA
- Mid-Level: INR 5 - INR 12 LPA
- Senior-Level: INR 12 - 20 LPA
Yes, a Digital Marketing course can be an excellent career choice for individuals who are passionate about the digital space, have a creative and analytical mindset, and are willing to adapt to the ever-changing landscape of online marketing.
The duration of a Digital Marketing course in India can vary depending on the type of course, the level of education, and the institution or training provider.
Here is a general overview of the typical durations for Digital Marketing courses in India:
Course Level | Duration |
---|---|
Short-Term Courses and Workshops | a few days to a few months |
Certificate Programs | 3 months to 1 year |
Diploma Programs | 6 months to 2 years |
Undergraduate Degrees | 3 years |
Postgraduate Degrees | 2 years |