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Digital Marketing

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Online Digital Marketing

A Digital Marketing degree is a structured educational program designed to teach individuals the fundamentals and advanced concepts of marketing in the digital realm. Digital Marketing course duration varies from 2-3 years. The Digital Marketing degree covers various aspects of online marketing strategies, tools, and techniques used to promote products or services via digital channels such as websites, social media, email, search engines, mobile apps, and more.

What is Digital Marketing Course?

The MTech for Working Professionals course is designed for individuals who are already employed in technical fields and want to enhance their skills with a postgraduate engineering degree. This program allows professionals to continue working while gaining advanced knowledge in specialized engineering disciplines, often through online or weekend classes, making it a flexible option for career development.

Digital Marketing Course Overview

The MTech for Working Professionals is a specialized course that helps working professionals advance their technical expertise while managing their careers. It provides in-depth knowledge in various engineering fields and is structured to accommodate the busy schedules of working individuals with flexible learning formats.

Particulars

Digital Marketing Course Details

Digital Marketing Degree Levels

UG, PG and Diploma

Digital Marketing Course Duration

2-3 years

Digital Marketing Course Fees

INR 50,000 – INR 8 Lakh

Digital Marketing Degree Admission Criteria

UG – Entrance-Based/Merit-Based

PG – Entrance-Based

Digital Marketing Degree Eligibility Criteria

UG – Class 12 in any stream (Arts, Commerce or Science)

PG – Any relevant UG course

Digital Marketing Degree Entrance Exams

UG – CUET

PG – CAT, MAT, CMAT, XAT, ATMA, MAH CET, NMAT, CUET PG, etc.

Top Colleges for Digital Marketing Degrees

IIM Lucknow, IIM Calcutta, XLRI, Chandigarh University, Parul University etc.

Digital Marketing Average Salary

INR 5 – INR 6 LPA

Digital Marketing Job Profiles

Social Media Manager, Market Research Analyst, Content Marketer, Conversion Rate Optimiser, SEO Manager/ Professional, PPC Search Manager, Email Marketer

Digital Marketing Top Recruiters

BBC Webwise, Pinstrom, Facebook, Google, iStrat and so on.

Eligibility for Digital Marketing course varies across the course level. Also, the conditions for Digital Marketing degree eligibility might differ across institutes offering the course. 

Desirous students can read on to know the basic eligibility for Digital Marketing courses offered at UG, PG and certificate level:

Digital Marketing Course Level

Digital Marketing Course Eligibility 

Digital Marketing UG Degree/Diploma

Class 12 or equivalent.

Digital Marketing PG Degree/Diploma

Bachelor’s level education with a 10+2+3 pattern.

Digital Marketing Certificate

Prior knowledge of social media.

Approved & Accreditations

National Assessment and Accreditation Council

All India Council for Technical Education

National Institutional Ranking Framework

Association of Indian Universities

Why Should You Pursue Digital Marketing for Working Professionals?

Flexibility

Reduce Cost

Networking

Support

Knowledge

Digital Marketing Degree Semester 1

SEO Overview

Introduction to Digital Marketing

Accounting for Managers

Business Categories

Digital Marketing Degree Semester 2

Principles of Macroeconomics

Statistics for Business

Graphics Lab

Principles of Marketing

Digital Marketing Degree Semester 3 

Content Planning and Management

Designing WordPress Website

Web Design

Google Analytics Tracking Code

Digital Marketing Degree Semester 4

Research Methodology

SEO and SMM

Data Visualisation

Gamification in Marketing

Digital Marketing Degree Semester 5

Digital Marketing SAAS Tools

e-commerce Management

MM Lab

Video Editing

Digital Marketing Degree Semester 6

Negotiation Skills

e-mail marketing

Page Promotion

Understanding Traffic

Who Should Enroll?

Candidate looking for Working professional

Candidate looking for Time Constraints

Candidate looking for Growth

Candidate looking to scale up salary

Admission Process

Applying for our online degrees has never been easier - follow these steps!

Who Can Apply for Digital Marketing Distance Learning Courses?

Working Professionals

Homemakers

Rural Students

Career Changers

Recent School Graduates

Lifelong Learners

People Seeking Second Degrees

Individuals with Financial Constraints

Other Distance Education Courses

FAQ

Frequently Asked Questions

The most well-chosen Digital Marketing degrees are a BBA and an MBA in Digital marketing.

Candidates can check the table below to see the key highlights of both courses. 

Particulars

BBA in Digital Marketing

MBA in Digital Marketing

Course type

Undergraduate

Postgraduate

Course Duration

3 years

2 years

Course Examination Type

Semester Exams

Semester Exams

Course Eligibility

Class 12 with a minimum 50% aggregate

Bachelor’s degree in any stream

Course Admission process

Merit-based or Entrance exam

CATCMAT, Symbiosis Entrance TestMAH CET etc.

Course Fee

INR 20,000 to 3 Lakhs

INR 1 lakh to INR 15 Lakh and above

Course Average Salary

INR 4 Lakhs to 10 Lakhs

INR 8 LPA

Top Recruiting companies

Apple, Google, Microsoft, Amazon, Samsung, and many others.

Sweans Technologies, EZ Rankings IndeedSeo, Webmaxed, ThatWare LLP, etc.

Job Position

Digital marketer, Digital marketing executive, Social media, specialist, Email marketer

Digital Marketing Manager, Social Media Manager, Paid Media Manager/Specialist, Content Writer, Campaign Manager and SEO Manager

A Digital Marketing degree is an educational program or training that teaches individuals the principles, strategies, and skills required for successful marketing in the digital realm. A Digital Marketing degree involves the study of promoting products, services, or brands through online channels, and it has become a crucial aspect of modern business and marketing strategies. 

The Digital Marketing degree is designed to provide participants with a comprehensive understanding of Digital Marketing concepts, tools, and techniques.

The Digital Marketing course fees in Delhi can vary widely depending on several factors, including the type of course, the duration, the institution or training provider, and the level of the course (e.g., certificate, diploma, or degree). 

However, here is a general idea of the range of Digital Marketing course fees in Delhi:

  • Entry-Level: INR 2.5 - 4.5 LPA
  • Mid-Level: INR 5 - INR 12 LPA
  • Senior-Level: INR 12 - 20 LPA

Yes, a Digital Marketing course can be an excellent career choice for individuals who are passionate about the digital space, have a creative and analytical mindset, and are willing to adapt to the ever-changing landscape of online marketing. 

The duration of a Digital Marketing course in India can vary depending on the type of course, the level of education, and the institution or training provider. 

Here is a general overview of the typical durations for Digital Marketing courses in India:

Course Level

Duration

Short-Term Courses and Workshops

a few days to a few months

Certificate Programs

3 months to 1 year

Diploma Programs

6 months to 2 years

Undergraduate Degrees

3 years

Postgraduate Degrees

2 years

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